THE ROLE OF PUBLIC RELATIONS IN THE OVER-ALL PLANNING OF THE HIGHWAY SYSTEM

PUBLIC RELATIONS AND ITS RELATIONSHIP TO THE HIGHWAY PROGRAM ARE CONSIDERED. THE JOB REQUIRES ALL THE IMAGINATIVENESS AND INGENUITY AT THEIR DISPOSAL; A WELL-PLANNED AND SKILLFULLY EXECUTED PROGRAM TO OBTAIN AND KEEP PUBLIC SUPPORT IS A REAL NECESSITY. /AUTHOR/

  • Supplemental Notes:
    • Vol 28, No 2, PP 34-40
  • Authors:
    • Bugge, W A
  • Publication Date: 1958-2

Media Info

Subject/Index Terms

  • TRT Terms: Public relations
  • Subject Areas: Administration and Management; Highways;

Filing Info

  • Accession Number: 00200513
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Jun 11 1972 12:00AM