In an effort to provide a united marketing approach in port construction, port modernisation, cargo handling equipment and organisation of dock work, 13 Swedish companies have formed the so-called Swedish Port Group to promote both their individual and joint products. Members of the group range from the Port of Gothenburg to Kalmar LMV with the range of activities including shipbuilding, steel fabrication, civil construction, materials handling, etc. Only recently formed, it is too early to quote any success of the group -- the welding together of the companies in a joint marketing approach is not the automatic receipt of success. However, the exchange of market information within the group will provide a strong advantage in the face of mounting international competition.

  • Corporate Authors:

    Cargo Systems International

    Arun House, 201-205 High Street
    New Malden KT3 4BH, Surrey,   England 
  • Publication Date: 1979-2

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00197059
  • Record Type: Publication
  • Source Agency: Engineering Index
  • Files: TRIS
  • Created Date: Sep 15 1979 12:00AM