Framing Behavioral Change to Low-Carbon Transport

This paper aims to examine the seeming disconnect between very ambitious targets for carbon emissions reduction and the policies pursued to achieve this in the transport sector given the increasingly recognized need for behavioral change. The case study examined is the UK and with a focus on the personal transport sector. The approach taken is firstly to review current polices for reducing carbon in transport in the UK to identify the small share of planned savings to come from behavioural change relative to technological developments. The cost effectiveness of different measures is also examined. The second stage is to review evidence on achieved behavioral change in transport, where evidence from a range of measures seems to reveal a sticking point at reductions of around 20%. The paper then considers innovative policies such as personal carbon trading that could provide the framing push to encourage greater reductions over time. In particular, the acceptability of such measures is considered, by bringing together for the first time evidence from a small but growing number of studies of PCT in the UK and Sweden. To date the evidence suggests that such policies could be designed to achieve public acceptability. Given the need to achieve very large reductions in carbon there is a clear need to consider more radical framing policies that provide a consistent message to individuals to achieve continued savings into the future.


  • English

Media Info

  • Media Type: DVD
  • Features: Figures; References; Tables;
  • Pagination: 22p
  • Monograph Title: TRB 89th Annual Meeting Compendium of Papers DVD

Subject/Index Terms

Filing Info

  • Accession Number: 01155437
  • Record Type: Publication
  • Report/Paper Numbers: 10-1314
  • Files: TRIS, TRB
  • Created Date: Jan 25 2010 10:35AM