Carsharing: Analyzing the Interaction Between Neighborhood Features and Market Share

Carsharing is one these recent fashion-conscious modes with the potential to face today’s flexibility and environmental challenges. Actually, in the context of continuous growth of carsharing systems, many cities and companies are now trying to implement this mode at a greater scale and make this service available to a wider population. Although, the evolution of carsharing market is currently well described, the understanding of this mode is still superficial. Among other issues, the behaviors of users as well as the influence of supply and neighborhood features are under-researched topics. Such understanding is required to develop systematic and relevant management tools to help planners in the further expansion of the service. The current research aims at better understanding user behaviors by modeling the market shares in stations’ neighborhoods. After defining different demographic and geographic variables, the most influent factors are used in a linear model so as to assess the potential market share of carsharing in specific neighborhoods. The model is estimated using empirical data from one of the largest carsharing company in North-America, Communauto Incorporated. The estimated model reveals some trends dealing with neighborhoods properties and geographic localization. Different suggestions are put forward in order to improve both modeling and planning tools.

Language

  • English

Media Info

  • Media Type: DVD
  • Features: Figures; Maps; References; Tables;
  • Pagination: 18p
  • Monograph Title: TRB 89th Annual Meeting Compendium of Papers DVD

Subject/Index Terms

Filing Info

  • Accession Number: 01154690
  • Record Type: Publication
  • Report/Paper Numbers: 10-1304
  • Files: TRIS, TRB
  • Created Date: Jan 25 2010 10:34AM