ITS For the “Net Generation.” New Platforms of Communication

As new forms of technology become pervasive among the next-generation of intelligent transportation system (ITS) public users (commonly referred to in the media as “Millennials” or the “Net Generation”), it becomes necessary to reconsider common assumptions embedded in today’s ITS applications to ensure that they reach these populations. Some transportation agencies in the US are exploring how web applications SMS technology (texting), and social networking sites such as Twitter and Facebook can be built upon to reach these audiences.


  • English

Media Info

  • Media Type: CD-ROM
  • Features: References;
  • Pagination: 4p
  • Monograph Title: ITS in Daily Life

Subject/Index Terms

Filing Info

  • Accession Number: 01146174
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Dec 4 2009 3:35PM