NEW ORLEANS ALCOHOL SAFETY ACTION PROJECT SECTION III. ANALYTICAL STUDY 7. PUBLIC INFORMATION AND EDUCATION

The report assesses the public relations campaign conducted by the New Orleans Alcohol Safety Action Project. Although there was no specific data available to evaluate each specific countermeasure, the results of the study indicated that the campaign had minor effects in changing overall attitudes on drunk driving.

  • Supplemental Notes:
    • Prepared in cooperation with Data Industries, Incorporated.
  • Corporate Authors:

    New Orleans Alcohol Safety Action Project

    705 Lafayette
    New Orleans, LA  United States  70130

    Data Industries, Incorporated

    3444 Olympic Drive
    Metairie, LA  United States  70003

    National Highway Traffic Safety Administration

    1200 New Jersey Avenue, SE
    Washington, DC  United States  20590
  • Authors:
    • Duffy, J
    • Hebert, C J
  • Publication Date: 1977-6-30

Media Info

  • Pagination: 43 p.

Subject/Index Terms

Filing Info

  • Accession Number: 00197490
  • Record Type: Publication
  • Source Agency: National Technical Information Service
  • Report/Paper Numbers: DOT-HS-803-131 Final Rpt.
  • Contract Numbers: DOT-HS-059-1-076
  • Files: NTIS, TRIS, USDOT
  • Created Date: Jul 31 1979 12:00AM