INTER-CITY MARKET IS A MOVING TARGET

As 200 km/h trains give rail a further competitive boost, the nature of inter-city travel is undergoing important changes. After 2-1/2 years of HST operation between London and Bristol/South Wales, BR is now convinced that traffic can after all be abstracted from private cars on a parallel motorway. This has led to a major rethink of marketing strategy as HST and APT are introduced, with greater emphasis on optional and leisure travel. Hence the fourth major route on which HST will appear next year avoids London, with first-class accommodation reduced, while efforts are being made to upgrade other cross-country services with minimal investment.

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  • Corporate Authors:

    IPC Transport Press, Limited

    Dorset House, Stamford Street
    London SE1 9LU,   England 
  • Authors:
    • Keen, P A
  • Publication Date: 1979-5

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Filing Info

  • Accession Number: 00195678
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Jul 11 1979 12:00AM