The personal travel needs

Ihmisten liikkumistarpeet

In order to facilitate their operations, the road and other transport administrations need analysis of the customer needs by segments because determining the needs of each individual would be too difficult.The central aim of the study has been to identify the most practical way to categorise or segment the travellers and to describe the characteristics of their travel demand. The relevant groups were formed according to the use of time by the travellers and the determinants that affect it. People's lives can be divided roughly into social living, free/leisure time and work. Various stages along the whole life span were analysed according to how much time is spent around the "basic determinants" i.e. home/community and work. These "anchors" affect the use of time and bind the everyday life both in time and location. An assumption was made that if neither of these anchors binds the use of everyday time, living is more flexible and concentrates more on leisure. The time used in shopping and personal business was partly viewed as social time and partly as leisure time . Based on the assumptions described above, the following five traveller groups whose "time use anchors" differ from each other were formed:(1) children and teenagers;(2) family and work-bound;(3) family-bound;(4) work-bound;and(5) independents. An analysis of their travel habits based on the national travel survey, these five groups differ significantly from each other in relation to their travel and partly also in relation to their needs also. The main categories were further divided into sub-categories that highlighted their requirements towards the Road Administration.Age was utilized for children and teenagers as it naturally separates the mobility and needs. The report analysis covers large amount of available statistics concerning travel, attitudes and customer satisfaction of both main and sub-categories. The report serves as a manual when one wants to deepen the understanding of the needs for these categories. The categorization facilitates especially well the development of measures in the first two stages of the "four step model". In addition to this it facilitates the inclusion of user perspective in the planning and communication of services and when the effects on users of the impacts or transport system development measures are sought. The completed analysis is based on the exiting user surveys. They do not however directly describe the real values of the segments or the expectations on the quality of transport systems and services. This report may be found at http://alk.tiehallinto.fi/julkaisut/pdf/3201025-v-ilta-raportti.pdf

• Record URL:
  http://alk.tiehallinto.fi/julkaisut/pdf/3201025-v-ilta-raportti.pdf
• 
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/isbn/9789518038071
• Authors:
  • KIVARI, M
  • KIISKILA, K
  • HELTIMO, J
  • RONKA, K
  • KEMPPAINEN, V
• Publication Date: 2006

Language

• Finnish

Media Info

• Pagination: 120p+app
• Serial:
  • TIEHALLINNON SELVITYKSIA, FINNRA REPORTS
  • Volume: 3201025
  • Issue Number: 49/2006
  • Publisher: Finnish Road Administration
  • ISSN: 1457-9871

Subject/Index Terms

• TRT Terms: Data collection; Drivers; Mobility; Passenger traffic; Sociology; Time intervals; Travelers
• Geographic Terms: Finland
• ITRD Terms: 8623: Data acquisition; 8035: Finland; 685: Headway; 9105: Mobility (pers); 742: Passenger traffic; 1755: Road user; 2253: Sociology
• Subject Areas: Operations and Traffic Management; Society; I70: Traffic and Transport;

Filing Info

• Accession Number: 01043668
• Record Type: Publication
• Source Agency: TRL
• ISBN: 978-951-803-807-1
• Files: ITRD
• Created Date: Mar 9 2007 8:06AM