Impact of Modal Choice and Residential Location on Willingness to Pay for Bus Priority Provision: Evidence from Stated-Choice Survey of Catchment Area Residents in Ireland

Policymakers have responded to the challenges of increasing congestion in Dublin with mixed success. One of the major perceived successes has been the introduction of the Quality Bus Network of priority bus corridors throughout the city. Despite widespread interest by policymakers, the media and the public in general, there has been relatively little academic focus on the topic. Geographic Information System (GIS) tools were used to construct a catchment area for one of these bus corridors and among one thousand randomly selected residents from this area a stated choice survey was carried out to elicit the value they place on seven attributes of the bus service. Results from a basic Multinomial Logit model and three Random Parameters Logit discrete choice models robustly indicate that respondents have large and positive WTP for large journey time improvements. In addition, they are willing to pay for improvements in bus stop facilities and associated improvements (such as real time information displays). However, there are large divergences in estimates based on the modal choice of the respondent and their geographical location on the Corridor.

• Corporate Authors:

  Transportation Research Board

  500 Fifth Street, NW
  Washington, DC  United States  20001
• Authors:
  • McDonnell, Simon Thomas
  • Convery, Frank J
  • Ferreira, Susana
• Conference:
  • Transportation Research Board 86th Annual Meeting
  • Location: Washington DC, United States
  • Date: 2007-1-21 to 2007-1-25
• Date: 2007

Language

• English

Media Info

• Media Type: CD-ROM
• Features: Appendices; Figures; Photos; References; Tables;
• Pagination: 17p
• Monograph Title: TRB 86th Annual Meeting Compendium of Papers CD-ROM

Subject/Index Terms

• TRT Terms: Bus priority; Geographic information systems; Mode choice; Multinomial logits; Public transit; Residential location; Traffic congestion; Travel time
• Uncontrolled Terms: Discrete choice; Stated choice; Willingness to pay
• Subject Areas: Planning and Forecasting; Public Transportation;

Filing Info

• Accession Number: 01047618
• Record Type: Publication
• Report/Paper Numbers: 07-2226
• Files: TRIS, TRB
• Created Date: Feb 8 2007 6:55PM