Bridge pricing as a policy alternative and operating tool has only recently become a matter of serious consideration. Previously, travel behaviour was influenced primarily through regulation of available transit, that is, convenient, comfortable, and inexpensive transit was provided to reduce automotive travel, and then transit growth was restrained to maintain a desired balance. Because of increasing transit operating costs, ways of increasing Golden Gate Bridge District revenues become important in early 1975. It is noted that there are two corridors in which bridge pricing can be used as a tool to influence automobile and transit use. Public input on the concept of bridge pricing revealed a high degree of suspicion and the surcharge on single occupant cars was considered discriminatory and unconstitutional. Only through an effective pricing policy can the Golden Gate District financially support a balanced and integrated transportation system. Without an incentive policy, the district cannot as effectively influence automobile and private car or van poolers. It must rely on highly attractive transit systems to control automobile use and balance its systems. The key to moving forward, it is noted, is wide spread public discussion of the potential benefits that a pricing policy can produce when it is properly integrated with an overall transportation strategy.

  • Record URL:
  • Availability:
  • Supplemental Notes:
    • This paper appeared in Transportation Research Board Special Report No. 181, Urban Transportation Economics. It contains proceedings of Five Workshops on Pricing Alternatives, Economic Regulations, Labor Issues, Marketing, and Government Financing Responsibilities held by Transportation Research Board. Sponsored by Office of the Secretary, Federal Highway Administration, and Urban Mass Transportation Administration of DOT; Environmental Protection Agency; and Federal Energy Administration. Distribution, posting, or copying of this PDF is strictly prohibited without written permission of the Transportation Research Board of the National Academy of Sciences. Unless otherwise indicated, all materials in this PDF are copyrighted by the National Academy of Sciences. Copyright © National Academy of Sciences. All rights reserved.
  • Corporate Authors:

    Transportation Research Board

    500 Fifth Street, NW
    Washington, DC  United States  20001
  • Authors:
    • Kuykendall, Jerome M
  • Publication Date: 1978

Media Info

  • Media Type: Digital/other
  • Features: Tables;
  • Pagination: pp 51-52
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00176488
  • Record Type: Publication
  • Files: TRIS, TRB, ATRI
  • Created Date: Nov 14 1981 12:00AM