CONTROL OF OUTDOOR ADVERTISING: THE GEORGIA EXPERIENCE

Federal legislation to control outdoor advertising on Interstate highways began with the passage of the bonus act in 1958. This act granted additional Interstate-system construction funds to states enacting appropriate controls. In 1965, the broader Highway Beautification Act, which withholds funds from all states failing to adopt acceptable legislation was passed. Georgia responded to both laws and passed outdoor-advertising control acts that were typical of those in most states. An analysis of the Georgia experience in controlling billboards is the focus of this study. It is concluded that the legislation has failed to achieve its stated objectives. Loopholes in the act have permitted extensive billboard construction. The federal insistence on the use of eminent domain, rather than police power, to remove nonconforming signs and the meager appropriations for this purpose have meant that few signs have actually been removed. Recommendations are made to more effectively control billboard proliferation and to provide signs to give the motorist information that is more compatible with protection of the visual environment. /Author/

• Record URL:
  http://onlinepubs.trb.org/Onlinepubs/trr/1977/631/631-017.pdf
• Record URL:
  https://scholar.google.com/scholar_lookup?title=CONTROL+OF+OUTDOOR+ADVERTISING%3A+THE+GEORGIA+EXPERIENCE&author=C.+Floyd&author=S.+McGurn&publication_year=1977
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• Supplemental Notes:
  • Publication of this paper sponsored by Committee on Environmental Issues in Transportation Law. Distribution, posting, or copying of this PDF is strictly prohibited without written permission of the Transportation Research Board of the National Academy of Sciences. Unless otherwise indicated, all materials in this PDF are copyrighted by the National Academy of Sciences. Copyright © National Academy of Sciences. All rights reserved
• Authors:
  • Floyd, Charles F
  • McGurn, Sharon M
• Publication Date: 1977

Media Info

• Media Type: Print
• Features: References;
• Pagination: pp 91-95
• Monograph Title: Geometrics, water treatment, utility practices, safety appurtenances, and outdoor advertisement
• Serial:
  • Transportation Research Record
  • Issue Number: 631
  • Publisher: Transportation Research Board
  • ISSN: 0361-1981

Subject/Index Terms

• TRT Terms: Advertising; Beautification; Driver information systems; Eminent domain; Highways; Laws; Roadside advertising; Signs
• Identifier Terms: Interstate Highway System
• Uncontrolled Terms: Fund allocations
• Geographic Terms: Georgia
• Old TRIS Terms: Highway beautification
• Subject Areas: Design; Environment; Highways; Law;

Filing Info

• Accession Number: 00172425
• Record Type: Publication
• ISBN: 0309026563
• Files: TRIS, TRB
• Created Date: Apr 12 1978 12:00AM