E-BUSINESS FROM THE FRONT LINE OF A 140-YEAR-OLD BRICK AND MORTAR COMPANY

This article reports on a year spent in Union Pacific Railroad's e- business side, giving perspectives on how e-business is not like e- commerce and how e-business resembles and is different from conventional business. Four themes are followed within the article: 1) The Culture of e-Business; 2) Delivering Results; 3) Winning Customers; and, 4) Personal Success Factors. The author concludes that e-business requires flexibility, patience with changing culture, sensitivity to customers and respect for Internet's power to change business.

• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/oclc/1588960
• Corporate Authors:

  American Society of Transportation and Logistics

  229 Peachtree Street, NE, Suite 401
  Atlanta, GA  United States  30303-1600
• Authors:
  • Toy, B
• Publication Date: 2001

Language

• English

Media Info

• Pagination: p. 27-33
• Serial:
  • Transportation Journal
  • Volume: 40
  • Issue Number: 4
  • Publisher: American Society of Transportation and Logistics
  • ISSN: 0041-1612
  • Serial URL: https://scholarlypublishingcollective.org/psup/transportation-journal

Subject/Index Terms

• TRT Terms: Culture (Social sciences); Customers; Electronic commerce; Internet; Strategic planning
• Identifier Terms: Union Pacific Railroad
• Uncontrolled Terms: E-business
• Subject Areas: Economics; Highways; Society;

Filing Info

• Accession Number: 00817995
• Record Type: Publication
• Source Agency: UC Berkeley Transportation Library
• Files: BTRIS, TRIS
• Created Date: Oct 31 2001 12:00AM