THE PROPENSITY OF BUSINESS TRAVELLERS TO USE LOW COST, SHORT HAUL AIRLINES

The relaxation of air transportation regulations in the European Union (EU) has led to the introduction of a number of new airlines serving short haul point to point routes. While some of these routes are clearly leisure oriented, some evidence suggests that a significant number of travelers are using these services for business trips. This paper details a preference survey of European business travelers to assess the propensity for business travelers to use short haul, low cost airlines. The survey assessed the utility placed by travelers on price, airline reward schemes, flight frequency and inflight service attributes.

• Corporate Authors:

  University of Nebraska, Omaha

  Aviation Institute, 60th and Dodge Street
  Omaha, NE  United States  68182-0508
• Authors:
  • Mason, K J
• Conference:
  • The Conference Proceedings of the 1999 Air Transport Research Group (ATRG) of the WCTR Society on Air Transportation Operations and Policy
  • Location: City University of Hong Kong, Hong Kong
  • Date: 1999-6-6 to 1999-6-8
• Publication Date: 1999-9

Language

• English

Media Info

• Features: Tables;
• Pagination: 4p

Subject/Index Terms

• TRT Terms: Air traffic; Business trips; Costs; Deregulation; Inflight entertainment; Market assessment; Passenger comfort; Passenger service; Prices; Short haul; Vacations
• Geographic Terms: Europe
• Subject Areas: Aviation; Finance; Passenger Transportation;

Filing Info

• Accession Number: 00791152
• Record Type: Publication
• Report/Paper Numbers: UNOAI Report 99-7,, Volume 3
• Files: TRIS
• Created Date: Apr 11 2000 12:00AM