RELAX THE CUSTOMER -- THEN BUILD THE SALE

SUBTITLE: CARRIERS ARE TREADING A FINE LINE BETWEEN REVENUE GENERATION AND EXEMPLARY SERVICE IN THE FIGHT FOR THE BUSINESS MARKET: GRAHAM NEWTON PROFILES THE CONTACT POINTS BETWEEN AIRLINE AND PASSENGER, LOOKING AT THE SERVICE OFFERED AND THE DEVELOPMENTS IN STORE.

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00898581
  • Record Type: Publication
  • Source Agency: Northwestern University, Evanston
  • Files: TLIB
  • Created Date: Apr 7 2000 12:00AM