WHAT DO BRAND MANAGERS REALLY THINK OF FLEET?.

SUBTITLE: YOU'VE PROBABLY HEARD A LOT ABOUT BRAND MANAGEMENT AND WONDERED HOW IT WILL AFFECT YOUR FLEET...: HERE'S WHAT BRAND MANAGERS HAD TO SAY.

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Supplemental Notes:
  • AUTOMOTIVE FLEET, V. 37, NO. 12 (OCT. 1998), P. 26-36: ILL.
• Publication Date: 1998-10

Language

• English

Media Info

• Serial:
  • Automotive Fleet
  • Publisher: Bobit Publishing Company
  • ISSN: 0005-1519
  • Serial URL: http://www.fleet-central.com/af/home.cfm

Subject/Index Terms

• TRT Terms: Automobiles; Fleet management; Vehicle fleets
• Subject Areas: Vehicles and Equipment;

Filing Info

• Accession Number: 00895682
• Record Type: Publication
• Source Agency: Northwestern University, Evanston
• Files: TLIB
• Created Date: Oct 21 1999 12:00AM