THE MARKET MAKERS

SUBTITLE: INTENSE COMPETITION IS LEADING MORE AND MORE AIRLINES TO SEEK LOW COSTS AND MAXIMUM REVENUES IN OFF-LINE MARKETS BY OUTSOURCING SOME OF THEIR SALES AND MARKETING OPERATIONS.

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00871807
  • Record Type: Publication
  • Source Agency: Northwestern University, Evanston
  • Files: TLIB
  • Created Date: Apr 11 1997 12:00AM