TWO-TIER FARE TARIFFS - A NEW MARKETING CONCEPT IN PUBLIC PASSENGER TRANSPORT?

ZWEITELLIGE FAHRPREISE--EIN NEUES MARKETINGINSTRUMENT IM PERSONENNAHVERKEHR?

In analogy with electricity and telephone users who pay a monthly fee for connection to the system together with a relatively low price per unit used, while the customer who does not pay a connection charge pays more for his consumption, a two-tier fare structure for passengers using public transport has been suggested. Although a long term experiment in a particular town was discontinued after initially favourable reaction from customers, the two-tier tariff is again being discussed. It is now even less likely to be well received by passengers or to offer any advantages for transport undertakings. /TRRL/

• Corporate Authors:

  Ernst Arnold GmbH

  Siegburgstrasse 5
  Dortmund,   Germany 
• Authors:
  • GUTKNECHT, R
• Publication Date: 1975

Language

• German

Media Info

• Features: Figures; References;
• Pagination: p. 197-200
• Serial:
  • NAHVERKEHRSPRAXIS
  • Volume: 23
  • Issue Number: 5

Subject/Index Terms

• TRT Terms: Benefit cost analysis; Costs; Fares; Marketing; Private transportation; Public relations; Public transit; Tariffs; Tests; Vehicle occupants
• Uncontrolled Terms: Public support
• ITRD Terms: 224: Cost; 226: Cost benefit analysis; 746: Private transport; 744: Public transport; 241: Tariff; 6255: Test; 1715: Vehicle occupant
• Subject Areas: Economics; Finance; Highways; Passenger Transportation; Planning and Forecasting; Public Transportation; Society; I10: Economics and Administration; I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 00159718
• Record Type: Publication
• Report/Paper Numbers: Analytic
• Files: ITRD, TRIS
• Created Date: Mar 29 1981 12:00AM