USE OF COMPLIMENTARY PASSES TO IMPROVE RIDERSHIP ON BUS TRANSIT SYSTEMS

The research described examines a complimentary pass package distribution in terms of its ability to attract new passengers to urban bus transit lines. Part one of the study examines, by means of a survey of transit operators, any past uses of complimentary pass packages to a random sample in a selected city and determined subsequent pass utilization by various market subgroups. An attitudinal survey of pass recipients' feeling toward various transportation issues is also conducted.

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  • Corporate Authors:

    GORDON AND BREACH SCIENCE PUB.

    AMSTERDAM:
    ,    
  • Authors:
    • Brogan, J D
    • Heathington, K W
    • Satterly Jr, G T
  • Publication Date: 1976

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00158354
  • Record Type: Publication
  • Source Agency: Engineering Index
  • Files: ITRD, TRIS
  • Created Date: Dec 27 1981 12:00AM