EFFECTS OF NOVELTY AND ODDITY ON VISUAL SELECTIVE ATTENTION

Effects of novelty and of oddity on selective attention were investigated through tachistoscopic recognition. When A pre-exposure field consisted of dots of one colour, letters of a different colour were more likely to be identified than letters of the same colour. In displays of 10 letters, two letters differing in colour from the remainder were more likely to be identified. Tachistoscopic exposure precluded determination of responses by eye movements, and there were controls for chromatic adaptation and other factors that might have biased the results. (A). /TRRL/

  • Availability:
  • Corporate Authors:

    Cambridge University Press

    200 Euston Road
    London NW1,   England 
  • Authors:
    • Berlyne, D E
    • Ditkofsky, J
  • Publication Date: 1976-5

Media Info

  • Features: References; Tables;
  • Pagination: p. 175-180
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00138945
  • Record Type: Publication
  • Source Agency: Transport and Road Research Laboratory (TRRL)
  • Files: ITRD, TRIS
  • Created Date: Nov 17 1976 12:00AM