EDUCATIONAL PROGRAMS FOR TEENAGERS IN MARYLAND: NEW BAC LAWS (WITH DISCUSSION)

This conference presentation discusses the effectiveness of an enforcement-oriented public information and education (PIE) program for new blood alcohol content (BAC) laws aimed at teenagers in Maryland. The program, which included 5 television public service announcements, 4 radio public service announcements, a poster, and a single-fold pamphlet, greatly reduced HBD (have been drinking) crashes and greatly improved the knowledge of the law.

  • Corporate Authors:

    Brain Information Service

    Brain Research Institute University of California
    Los Angeles, CA  United States  90024-1746
  • Authors:
    • Blomberg, R
  • Conference:
  • Publication Date: 1994-7

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00719415
  • Record Type: Publication
  • Source Agency: National Highway Traffic Safety Administration
  • Report/Paper Numbers: HS-041 779
  • Files: HSL, TRIS, USDOT
  • Created Date: Mar 18 1996 12:00AM