THE STAGECOACH APPROACH

Stagecoach, as a leading UK bus operator, believes that quality means survival. Its approach to quality has the following main themes: (1) quality is a commercial necessity; (2) quality is free; (3) quality is value for money; and (4) partnership between operators and government adds to quality. Existing passengers must be retained by providing stable services. Urban demand for bus travel can be stimulated by quality services at affordable fares. A sound commercial base of quality service, meeting broad demands, provides the best foundation for enhanced services. Stagecoach's steady and successful expansion, since its formation as a small operator in 1980, is based on its professional operations, driven by the commercial necessity to provide value for money. It can now provide good services with modern vehicles at reasonable fares. However, value for money has been the major missing element in the UK bus industry since 1986, due largely to the pressures of change and many destabilising factors. Partnership is also vital if mass transport is to play an effective part in the future. Lessons can be learned from Curitiba, Brazil, which has one of the world's best bus systems and a very innovative and positive attitude to public transport. For the covering abstract see IRRD 874487.

  • Corporate Authors:

    TAS PUBLICATIONS AND EVENTS LTD

    BRITANNIC HOUSE
    1A CHAPEL STREET, PRESTON  United Kingdom  PR1 8BU
  • Authors:
    • COX, B
  • Publication Date: 1995

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00714461
  • Record Type: Publication
  • Source Agency: Transport Research Laboratory
  • Files: ITRD
  • Created Date: Dec 27 1995 12:00AM