STRATEGIC PLANNING FOR TRANSIT AGENCIES IN SMALL URBANIZED AREAS

An approach taken by the Center for Urban Transportation Research (CUTR) to strategic planning for a transit agency in small urbanized areas is presented. The impetus for the project was the requirement of Florida Department of Transportation that all recipients of public transit block grants prepare a transit development plan. CUTR defined its role as organizing the relevant information needed to develop and support a strategic viewpoint. Information on perceptions of the transit system was sought from three groups: current riders, nonusers, and community leaders. Different techniques, including interviews, focus groups, and on-board surveys, were used to elicit information from these groups. The main advantage of this three-pronged approach was that a full range of perceptions and issues was identified, resulting in sound recommendations that reflect a clear strategic direction.

Language

  • English

Media Info

  • Features: References;
  • Pagination: p. 25-27
  • Monograph Title: Public transit: current research in planning, marketing, operations, and technology
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00641360
  • Record Type: Publication
  • Files: TRIS, TRB, ATRI
  • Created Date: Jan 5 1994 12:00AM