TRANSPORTATION DEMAND MANAGEMENT AT SMALL EMPLOYER SITES

Mandatory employer-based vehicle trip reduction regulation in Southern California covers only companies employing at least 100 workers at a single site. Attention among regulators and transportation managers is now turning toward smaller work sites (those with fewer than 100 employees), since these sites employ a majority of all commuters. Transportation demand management (TDM) methods appropriate for larger work sites, however, will not necessarily be effective at smaller sites. Commuter Transportation Services (CTS) is involved in a number of studies to learn more about small employer work sites and to design TDM programs appropriate for the small employer market. The annual CTS "State of the Commute" study is a survey of the commuting patterns and attitudes of Southern California commuters. Results from this study reveal some minor but important differences in commuting behavior among those who work at larger sites versus those who work at smaller sites. In a second study, CTS surveyed employers with 25 to 99 employees. By comparing the results of this survey with data from the South Coast Air Quality Management District's data base of large employers, important differences emerge between the status of TDM programs at smaller and larger sites. On the basis of insights generated by these and other studies, CTS has designed a pilot demonstration program to test TDM incentives at small employer work sites in downtown Los Angeles. Results from this pilot will provide further information about the differences in TDM programs at smaller and larger work sites and about the most effective ways of bringing TDM to the smaller sites in the absence of regulation.

• Record URL:
  http://onlinepubs.trb.org/Onlinepubs/trr/1993/1390/1390-009.pdf
• Record URL:
  https://scholar.google.com/scholar_lookup?title=TRANSPORTATION+DEMAND+MANAGEMENT+AT+SMALL+EMPLOYER+SITES&author=T.+Christiansen&author=L.+Gordon&author=R.+Young&publication_year=1993
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/isbn/0309054613
• Supplemental Notes:
  • This paper appears in Transportation Research Record No. 1390, Public Transit 1993--Bus, Paratransit, and Ridesharing. Distribution, posting, or copying of this PDF is strictly prohibited without written permission of the Transportation Research Board of the National Academy of Sciences. Unless otherwise indicated, all materials in this PDF are copyrighted by the National Academy of Sciences. Copyright © National Academy of Sciences. All rights reserved
• Authors:
  • Christiansen, Torben
  • Gordon, Laura
  • Young, Roy
• Publication Date: 1993

Language

• English

Media Info

• Features: Tables;
• Pagination: p. 66-73
• Monograph Title: Public transit 1993 bus, paratransit, and ridesharing
• Serial:
  • Transportation Research Record
  • Issue Number: 1390
  • Publisher: Transportation Research Board
  • ISSN: 0361-1981

Subject/Index Terms

• TRT Terms: Commuting; Demonstration projects; Incentives; Travel behavior; Travel demand management
• Geographic Terms: Los Angeles (California)
• Old TRIS Terms: Demonstration programs; Employers (Of 100 or more); Employers (Of less than 100)
• Subject Areas: Highways; Planning and Forecasting; Public Transportation; I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 00636303
• Record Type: Publication
• ISBN: 0309054613
• Files: TRIS, TRB, ATRI
• Created Date: Sep 9 1993 12:00AM