This final report describes the methods and procedures used by George Hoyt & Associates, Inc. (GH&A), to conduct and analyze ridership survey data for the Metropolitan Atlanta Rapid Transit Authority (MARTA). In all, four surveys were conducted. These included two on-board surveys, for both rail and bus; and two station surveys, one to determine station mode of arrival and one to determine attitudes regarding service quality and cost. The on-board surveys were conducted in the fall of 1989 (October 16-December 16). They included surveying both weekday and weekend trips on a representative sample of trains and buses in operation during the survey period. The station mode of arrival survey was conducted in parallel with the on-board surveys. The service quality/cost survey was conducted in February, 1990.

  • Corporate Authors:

    Hoyt (George) and Associates, Incorporated

    P.O. Box 313
    Mount Vernon, VA  United States  22121
  • Publication Date: 1990-10

Media Info

  • Pagination: v.p.

Subject/Index Terms

Filing Info

  • Accession Number: 00619503
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Feb 29 1996 12:00AM