PUBLIC ATTITUDE TOWARD THE SEATTLE AREA HOV SYSTEM AND EFFECTIVENESS OF THE HERO HOTLINE PROGRAM (ABRIDGMENT)

The development and use of high-occupancy vehicle (HOV) facilities have provided a cost-effective way to increase the efficiency of existing transportation networks with relatively few environmental, social, or environmental and social impacts. A positive public attitude toward these facilities is critical to both their effectiveness and the political viability of the facilities. Therefore, it is imperative for transportation agencies that rely on HOV facilities to be aware of the attitudes of the public toward these facilities. These agencies must know the desires of the population at large and determine appropriate education and marketing programs. In 1988 the Washington State Department of Transportation began research on HOV compliance. Two primary objectives of the project were (a) to determine the public's attitudes toward both the HERO hotline program (to report HOV violations) and the HOV system through a survey, and (b) to analyze the effectiveness of the HERO program. The public attitude survey that was conducted, the results of that survey, and the implications the survey results have on the effectiveness of the HERO program are described in this paper. Conclusions and recommendations are also presented.

• Record URL:
  http://onlinepubs.trb.org/Onlinepubs/trr/1991/1299/1299-006.pdf
• Record URL:
  https://scholar.google.com/scholar_lookup?title=PUBLIC+ATTITUDE+TOWARD+THE+SEATTLE+AREA+HOV+SYSTEM+AND+EFFECTIVENESS+OF+THE+HERO+HOTLINE+PROGRAM+(ABRIDGMENT)&author=L.+Jacobson&author=G.+Rutherford&author=R.+Kinchen&publication_year=1991
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• Supplemental Notes:
  • This paper appears in Transportation Research Record No. 1299, HOV Facilities and Transportation Systems Management 1991. Distribution, posting, or copying of this PDF is strictly prohibited without written permission of the Transportation Research Board of the National Academy of Sciences. Unless otherwise indicated, all materials in this PDF are copyrighted by the National Academy of Sciences. Copyright © National Academy of Sciences. All rights reserved
• Authors:
  • Jacobson, Leslie N
  • Rutherford, G Scott
  • Kinchen, Ruth K
• Publication Date: 1991

Media Info

• Features: Figures; References; Tables;
• Pagination: p. 55-62
• Monograph Title: HOV facilities and transportation systems management, 1991
• Serial:
  • Transportation Research Record
  • Issue Number: 1299
  • Publisher: Transportation Research Board
  • ISSN: 0361-1981

Subject/Index Terms

• TRT Terms: Attitudes; Awareness; Compliance; Data collection; Guideways; High occupancy vehicle lanes; High occupancy vehicles; Measures of effectiveness; Public opinion; Recommendations; Surveys; Traffic lanes; Traffic violators
• Uncontrolled Terms: Effectiveness
• Geographic Terms: Seattle (Washington)
• Old TRIS Terms: Reserved lanes; Violation reporting hotline
• Subject Areas: Highways; Planning and Forecasting; Public Transportation; Research; Security and Emergencies; Society; Terminals and Facilities; I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 00615766
• Record Type: Publication
• ISBN: 0309051061
• Files: TRIS, TRB
• Created Date: Sep 30 1991 12:00AM