This article explains the management philosophy behind the Preston Corporation, a trucking company. Areas discussed include the following: formulating a company mission; differentiation; making people and customers the most important asset; commitment to excellence; performance management; pinpointing and positive reinforcement; rewarding employees; and applying the above processes.

  • Corporate Authors:

    Regular Common Carrier Conference, ATA

    2200 Mill Road, Suite 350
    Alexandria, VA  United States  22314-4677
  • Authors:
    • Potter, W B
  • Publication Date: 1989-5

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00608676
  • Record Type: Publication
  • Files: TRIS
  • Created Date: May 31 1991 12:00AM