ALCOHOL IN TRAFFIC 1988. DEVELOPMENTS IN ALCOHOL USE BY CAR DRIVERS IN TRAFFIC SAFETY AND IN PUBLICITY
ALCOHOL IN HET VERKEER 1988: ONTWIKKELINGEN IN HET ALCOHOLONVEILIGHEID EN IN DE PUBLICITEIT
The Dutch Institute for Road Safety (SWOV) has ordered research into the use of alcohol of car drivers during 1988. The research has been done by the University. At the same time research was ordered at the University of Leiden on the extent and nature of the publicity about alcohol and traffic safety in the mass media. The results of both research are discussed and compared here. The recommendations given in the above mentioned studies have a rather clear similarity. The main instruments to decrease the drunken driving are: (1) police surveillance, police control and police enforcement; (2) award systems; (3) education and publicity; (4) cheap alternative (public) transport; and (5) alcohol free drinks.
- U.S., Canada and Mexico sales only. All others refer to Institute for Road Safety Research SWOV, P.O. Box 170, 2260 AD Leidschendam, The Netherlands.
The Hague, Netherlands 2594 AW
- Mathijssen, MPM
- Publication Date: 1989
- Pagination: 24 p.
- TRT Terms: Alcoholism; Awards; Driver education; Drugs; Drunk driving; Impaired drivers; Law enforcement; Mass media; Police patrol; Publicity
- Old TRIS Terms: Alcoholic involvement scale; Driver impairment
- Subject Areas: Highways; Safety and Human Factors; Security and Emergencies;
- Accession Number: 00608314
- Record Type: Publication
- Source Agency: National Technical Information Service
- Report/Paper Numbers: R-89-26
- Files: TRIS
- Created Date: May 31 1991 12:00AM