This article is concerned with the public participation exercise that was carried out in connection with the projected m1-a1 "missing link" road between the industrial midlands and the East Anglian ports. The campaign is described in detail. It involved the distribution of 70,000 copies of a pamphlet which explained the need for a route and gave a breakdown of the advantages and disadvantages of four alternative routes. The campaign resulted in 5,000 completed questionnaires and involved 7,000 visitors to the two exhibitions (one static and one mobile). The questionnaire form is shown, which seeks information on the relative importance of factors affecting the choice of route as well as the choice itself. An outline is given of the sequence of boards used in the static and mobile exhibitions, and of the varying response that was obtained. The campaign has demonstrated the advantage of the mobile exhibition approach, the importance of advance publicity and the need to find a suitable location for the exhibition. /TRRL/

  • Corporate Authors:

    IPC Building and Contract Journals Limited

    32 Southwark Bridge Road
    London SE1 9EX,   England 
  • Publication Date: 1975-4-11

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00126207
  • Record Type: Publication
  • Source Agency: Transport and Road Research Laboratory (TRRL)
  • Files: ITRD, TRIS
  • Created Date: Apr 7 1976 12:00AM