AVIATION FORECASTING METHODOLOGY. PART I - PRESENT AVIATION FORECASTING METHODOLOGIES. AIRLINE METHODOLOGY - REVENUE FORECASTING AT TWA

The author described the realistic forecasting process used at TWA which "...includes a large does of judgment and number massaging to any econometric output before a forecast is formalized." He indicated that the TWA process begins with cost factors, traffic mix, and yield and results in estimates of TWA market share and forecasts of passenger miles and revenue, which are used directly at the corporate level for financial planning as well as for staffing decisions and sales goals.

Media Info

  • Features: Figures; Tables;
  • Pagination: p. 30-33
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00494547
  • Record Type: Publication
  • Files: TRIS, TRB
  • Created Date: May 31 1990 12:00AM