BUS/RAIL GUIDE: KILLED BY OPERATORS' APATHY

A description is given of an attempt to produce a viable bus-rail guide. According to research by TRRL, because information about bus/rail links is so difficult to obtain, as much as L39 million is lost to operators because of potential passengers giving up prospective journeys by public transport. The guide would offer comprehensive detail for every town in Britain more than three miles from a railway station with a population greater than 4000. The guide would also include towns of lower population with tourist interest. Having received copies of all timetables from the various bus companies (National Bus, Scottish Bus, etc) a mini-version of the guide was produced and supplied to potential bulk buying customers (e.g. Operators, tourist authorities) in order to gauge the likely demand. Despite initial support in the project by operators, the response from them when the mini guide was produced was so poor that the project had to be abandoned. The author concluded that the vast majority of the UK bus and rail industry have no interest in providing such information to their customers. (TRRL)

Media Info

  • Features: Photos; Tables;
  • Pagination: p. 196-198
  • Serial:
    • MODERN RAILWAYS
    • Volume: 42
    • Issue Number: 439
    • Publisher: Ian Allan Publishing, Limited
    • ISSN: 0026-8356

Subject/Index Terms

Filing Info

  • Accession Number: 00451245
  • Record Type: Publication
  • Source Agency: Transport Research Laboratory
  • Files: ITRD, TRIS
  • Created Date: Nov 30 1985 12:00AM