ALCOHOLIC BEVERAGE PREFERENCES OF DRINKING--DRIVING VIOLATORS

Relationships between the preferred type of alcoholic beverage and various drinking-driving behaviors and attitudes were examined in a representative sample of 1000 licensed U.S. drivers interviewed in a national telephone survey. Substantial differences were found between subjects who preferred beer and those who preferred wine or distilled spirits. Those who preferred beer typically drank to higher levels of intoxication, were more likely to drive after drinking and tended to consider driving while intoxicated to be less serious. With few exceptions, these findings were true regardless, of sex, age, education, income and marital status. These data contradict the popular perception of beer as a relatively harmless drink of moderation, and challenge policies of special concessions for the legal purchasing age and advertising of beer.

• Availability:
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• Corporate Authors:

  Rutgers University, New Brunswick

  Center of Alcohol Studies
  New Brunswick, NJ  United States  08903
• Authors:
  • Berger, D E
  • SNORTUM, J R
• Publication Date: 1985-5

Media Info

• Features: References; Tables;
• Pagination: p. 232-239
• Serial:
  • Journal of Studies on Alcohol
  • Volume: 46
  • Issue Number: 3
  • Publisher: Rutgers University, New Brunswick
  • ISSN: 0096-882X

Subject/Index Terms

• TRT Terms: Advertising; Alcoholic beverages; Attitudes; Behavior; Consumer behavior; Consumer preferences; Drivers; Drunk drivers; Drunk driving; Legal drinking age
• Uncontrolled Terms: Beer
• Subject Areas: Highways; Safety and Human Factors; I83: Accidents and the Human Factor;

Filing Info

• Accession Number: 00450656
• Record Type: Publication
• Source Agency: National Highway Traffic Safety Administration
• Report/Paper Numbers: HS-038 920
• Files: HSL, TRIS, USDOT
• Created Date: Nov 30 1985 12:00AM