ESTABLISHING CUSTOMER SERVICE STRATEGIES WITHIN THE MARKETING MIX

RANKINGS OF CUSTOMER SERVICE VARIABLES BY DEALERS, END USERS AND ARCHITECTURE AND DESIGN FIRMS IN THE OFFICE SYSTEMS AND FURNITURE INDUSTRY WITH CONCLUSIONS ON THE CUSTOMER SERVICE ROLE IN MARKETI- RANKINGS OF CUSTOMER SERVICE VARIABLES BY DEALERS, END USERS AND ARCHITECTURE AND DESIGN FIRMS IN THE OFFICE SYSTEMS AND FURNITURE INDUSTRY WITH CONCLUSIONS ON THE CUSTOMER SERVICE ROLE IN MARKETING-

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00434296
  • Record Type: Publication
  • Source Agency: Northwestern University, Evanston
  • Files: TLIB
  • Created Date: Aug 31 1988 12:00AM