This book begins with a review of the development of federal policy in urban mass transportation and goes on to discuss some of the pros and cons regarding transit. There is a brief examination of the transit industry and the federal agency responsible for the execution of the national government's transit policy. A few chapters follow devoted to some of the findings. successes, and failures of federal policy. There are some suggestions for long-run and short-run policy and procedural changes that might lead to improvement in urban mass transportation. Among the innovations that the author proposes are a massive information and community relations program and a new emphasis on marketing -- finding out specifically what people want in mass transit and then tailoring the product to fit these needs.

  • Corporate Authors:

    Indiana University Press

    601 North Morton Street
    Bloomington, IN  United States  47404-3797
  • Authors:
    • Smerk, G M
  • Publication Date: 1974

Media Info

  • Pagination: 388 p.

Subject/Index Terms

Filing Info

  • Accession Number: 00082827
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Mar 26 1981 12:00AM