DEVELOPMENT OF CORPORATE INCENTIVE PROGRAMS FOR MOTIVATING SAFETY BELT USE: A REVIEW
Several field studies are reviewed that evaluated the impact of various incentive-based programs to motivate safety belt use among employees of four industrial plants in Southwest Virginia. The results of initial programs provoked important research questions that were targeted in subsequent program development and evaluation. For example, initial incentive strategies produced substantial increases in safety belt wearing at each industrial site with minimal costs, but these programs had dramatic differential impact on blue-collar vs. white-collar employees. Blue-collar workers were much less apt than white-collar workers to participate in a safety belt incentive program; therefore, subsequent research efforts were directed toward understanding these differences and developing a program to effect substantial increases in safety belt use among blue-collar employees. Innovative techniques were applied to study the impact of repeated interventions on the safety belt use of individuals and to evaluate response generalization (i.e., the use of safety belts at times when rewards for belt wearing are not available) and response maintenance (i.e., the continual use of safety belts after a safety belt incentive program is terminated).
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Corporate Authors:
National Highway Traffic Safety Administration
1200 New Jersey Avenue, SE
Washington, DC United States 20590 -
Authors:
- Geller, E S
- Bigelow, B E
- Publication Date: 1984-9
Media Info
- Features: Figures; References;
- Pagination: p. 21-38
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Serial:
- Traffic Safety Evaluation Research Review
- Volume: 3
- Issue Number: 5
- Publisher: National Highway Traffic Safety Administration
Subject/Index Terms
- TRT Terms: Corporations; Evaluation; Field studies; Impact studies; Incentives; Manual safety belts; Motivation; Personnel; Utilization; Working class
- Uncontrolled Terms: Blue collar workers; White collar workers
- Subject Areas: Highways; Research; Safety and Human Factors; Society; I83: Accidents and the Human Factor;
Filing Info
- Accession Number: 00395977
- Record Type: Publication
- Source Agency: National Highway Traffic Safety Administration
- Report/Paper Numbers: HS-038 182
- Files: HSL, TRIS, USDOT
- Created Date: Jul 31 1985 12:00AM