THE COSTS OF TRANSIT FARE PREPAYMENT PLANS AND THEIR DISTRIBUTION SYSTEMS

A cost structure is outlined for the analysis of transit fare prepayment plans and estimates of the costs of prepayment in 11 transit companies. Twelve cost categories are analyzed: order preparation, order delivery, direct sales, recording and accounting, design, printing, inventory, advertising, miscellaneous handling, administration, general overhead, and cost of funds. In addition, the costs of alternative methods of distribution (e.g., transit-operated outlets, public and employer outlets, direct mail, and telephone order) are compared. Costs of prepayment by type of plan (passes, tickets, punch cards, and tokens) are analyzed and recommendations are developed for cost-saving strategies.

Media Info

  • Media Type: Print
  • Features: Figures; References; Tables;
  • Pagination: pp 9-17
  • Monograph Title: Trends in transit marketing and fare policy
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00392951
  • Record Type: Publication
  • ISBN: 0309037549
  • Files: TRIS, TRB
  • Created Date: May 31 1985 12:00AM