The Influence of the Ecobici Bike Share Program on Drivers’ Perceptions towards Cyclists

One of the main barriers for cycling is the fear of being hurt by a motor vehicle. However, most of the research on cycling has been focused on cyclists’ perceptions, leaving aside drivers’ perception. This paper focuses on identify whether people who live, work, study, or drive consistently within the Ecobici service area have a better perception towards cyclists compared to those that mostly drive outside the service area. The research was carried out in Mexico City, a large metropolitan area with an increasing number of cyclists, which makes it a good case study. The evaluation method was an online survey with a sample of 710 participants. The findings show important similarities for both areas: drivers reported a good perception towards seeing more cyclists in the city as well as using public funding to build more bicycle infrastructure. On the other hand, participants also show a slightly negative perception about the way cyclists performed while cycling. The differences suggest that drivers within the bike share area are less supportive on reducing parking to building bicycle infrastructure, but they are more supportive about encouraging close friends and family to cycle. Finally, participants within the service area reported less frustration when overtaking cyclists. These findings may be due to the fact that the presence of Ecobici helps to normalize cycling. This research serves to further the understanding of the perception drivers have towards cyclists, especially from those who drive as their primary mode of transportation.

Language

  • English

Media Info

  • Media Type: Digital/other
  • Features: References; Tables;
  • Pagination: 13p

Subject/Index Terms

Filing Info

  • Accession Number: 01764279
  • Record Type: Publication
  • Report/Paper Numbers: TRBAM-21-03703
  • Files: TRIS, TRB, ATRI
  • Created Date: Feb 4 2021 11:00AM