SHIPPER/RECEIVER TRANSPORTATION MODE CHOICE IN SELECTED RURAL COMMUNITIES

The study surveyed 600 rural shippers and receivers in North Carolina, South Carolina, and Georgia. Data were gathered on characteristics of shipping, modes selected, and evaluation of service levels. Principal conclusions of the study are: (1) The majority of shippers and receivers in these rural areas are not dependent upon certificated regular common carriers for the movement of goods in and out of rural areas. (2) Shippers and receivers are less likely to be concerned about possible rate increases on such commercial service than they are about deterioration of existing service levels. (3) Most shippers and receives believe that carriers are making a profit on rural service. (4) Most shippers and receivers believe that there are local carriers available to provide them with expanded service in the event that other carriers withdraw from the rural market. (5) Considerable differences in responses arise between large and small shippers, between firms located near to and far from interstate highways, and between firms with truckload shipments as contrasted with small package shipments. Nevertheless, the widespread use of private carriage to meet shipping needs is a recurring finding of the study.

• Corporate Authors:

  North Carolina A&T State University, Greensboro

  Transportation Institute
  Greensboro, NC  United States  27411

  Department of Transportation

  Office of University Research, 1200 New Jersey Avenue, SE
  Washington, DC  United States  20590
• Authors:
  • KIDDER, A E
  • Willis, H G
• Publication Date: 1980-6

Media Info

• Pagination: 137 p.

Subject/Index Terms

• TRT Terms: Consumer behavior; Consumer preferences; Data collection; Freight transportation; Highway transportation; Level of service; Mode choice; Motor carriers; Pricing; Profits; Radio receivers; Rural areas; Surveys; Traffic managers
• Identifier Terms: Interstate Highway System
• Uncontrolled Terms: Shippers
• Old TRIS Terms: Modal selection
• Subject Areas: Freight Transportation; Highways; Motor Carriers; Planning and Forecasting; Society; I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 00344500
• Record Type: Publication
• Source Agency: National Technical Information Service
• Report/Paper Numbers: DOT-RSPA-DPB-50-8117Final Rpt.
• Contract Numbers: DOT-OS-80007
• Files: NTIS, TRIS, USDOT
• Created Date: Jan 29 1982 12:00AM