SAN FRANCISCO, CALIFORNIA-CONSUMER MODAL CHOICE STUDY, 1972

Survey purpose: Survey conducted to provide information on factors affecting consumer modal choice to enable future use of marketing in transit expansion and planning. Survey information: Demographic variables, opinions on transportation and personal travel, work trip summaries, non-commute trip summaries, transit service levels and availability, opinions on car, bus, and train travel, transit usage and advertising awareness. Data call-personally dist to homes. Call by survey assist.

  • Corporate Authors:

    Stanford University

    Stanford, CA  United States  94305
  • Publication Date: 0

Media Info

  • Pagination: n.p.

Subject/Index Terms

Filing Info

  • Accession Number: 00320385
  • Record Type: Publication
  • Source Agency: Transportation Statistical Reference File, TSC
  • Report/Paper Numbers: One-Time
  • Files: TSR, TRIS
  • Created Date: Oct 28 1981 12:00AM