Effectiveness of Road Safety Educational Program for Pre-drivers about DUI: Practical Implication of the TPB in Developing New Preventive Program in Slovenia

The main purpose of this paper is to address the effectiveness of an educational program for pre-drivers regarding driving under the influence of alcohol (DUI) or riding with an intoxicated driver. Young drivers and participants are at over-average risk in traffic (European Commission, 2012), and DUI is one of the major contributing factors (Elliot, 2004). The author has designed and developed a new road-safety educational program focusing on pre-drivers in high-schools and dealing with DUI, taking into account various recommendations and concepts with the integration of different approaches. In the research the author has used the Theory of planned behavior (TPB, Ajzen, 1985, 1991; Forward, 2010; Moan, 2013) as a basis of influencing the components of the model. The program has been evaluated with quasi-experimental research, measurements before-after and 1-month follow-up. There were 269 participants included (16 – 18 years old), which attended the integrated intervention program or control group. The author has measured TPB components, as well as evaluation of the program. The author has also measured phase of behavior change in accordance with Trans-theoretical model of change (TTM, Prochaska and DiClemente, 1983; 1999). Results show no significant effect of the intervention program on general attitudes and TPB components through time. There was an improvement regarding the process of change. Also the intervention group better evaluated the program and assessed the effects and satisfaction showing that there are some promising results. In discussion the author addresses possible reasons for such results, such as short duration of the program, very high results before the program etc. Practical implications of the research are development and adaptation of Slovene relevant instruments for measurement of TPB components for adolescents and DUI and to establish effective components of the educational program to perform a road safety education with youngsters in high school level.

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  • English

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  • Accession Number: 01612642
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Jun 29 2016 8:36AM