Promoting Correct Car Seat Use in Parents of Young Children: Challenges, Recommendations, and Implications for Health Communication

This article offers an evaluation of strategies to promote correct car seat use by parents of young children. The authors focus on challenges, recommendations, and implications for health communication professionals. They stress that, although child safety seats (CSS) are well-established as a central countermeasure in decreasing injury risk for children in crashes, the majority of parents do not use the correct car seat correctly. The authors begin with a review of the relevant literature, focusing on current recommendations from the American Academy of Pediatrics as well as on strategies for promoting health behaviors, as evidenced by the health communication literature. Challenges in promoting correct car seat use include addressing the mixed messages arising from marketing campaigns for car seats and booster seats, gray areas in recommendations, and the need to re-assess the appropriate car seat as the child gets older and larger. Recommendations include: conduct meaningful formative research; develop and evaluate injury prevention message strategies; evaluate existing programs and recommendations; conduct transdisciplinary work; and support partnerships between manufacturers, retailers, and injury prevention specialists. The authors conclude by encouraging the public health community to clarify messages about child safety seats, to communicate more clearly, and to address the conflicting recommendations of product use.

Language

  • English

Media Info

  • Media Type: Digital/other
  • Features: References;
  • Pagination: pp 301-307
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 01529156
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Jul 31 2013 1:47PM