MODAL DEMAND: A USER PERCEPTION MODEL

THIS PAPER ANALYZES THREE DIFFERENT METHODS FOR SPECIFYING THE TRANSPORTATION SYSTEM CHARACTERISTICS IN AN INTRAURBAN BEHAVIORAL MODAL SPLIT MODEL. THE PROCEDURES INVESTIGATED INCLUDE A NULL CASE WHERE NO SYSTEM INFORMATION IS USED, DIRECT COMPARISONS OF INTERMODAL TRAVEL TIMES, AND A METHODOLOGY EMPLOYING USER PERCEPTIONS OF THE MODAL CHARACTERISTICS. THE LATTER APPROACH IS AN INNOVATION WHICH IS DERIVED FROM UTILITY THEORY AND SYNTHESIZES ORIGIN-DESTINATION DATA AND ATTITUDINAL SURVEY INFORMATION. THE RESULTS INDICATE THAT THE MODAL CHOICE DECISION MODEL IMPROVES AS THE SOPHISTICATION IN METHOD FOR REPRESENTING THE SYSTEM ATTRIBUTES INCREASES. A THEORY OF MODAL CHOICE BEHAVIOR IS FORMULATED IN VIEW OF USER PERCEPTIONS OF PREFERRED STANDARDS FOR TRANSIT SERVICE. /AUTHOR/

  • Authors:
    • Demetsky, M J
    • Hoel, L A
  • Publication Date: 1972-12

Language

  • English

Media Info

  • Features: Figures; References; Tables;
  • Pagination: p. 293-308
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00228541
  • Record Type: Publication
  • Source Agency: Transport and Road Research Laboratory (TRRL)
  • Files: TRIS
  • Created Date: May 24 1974 12:00AM