User Response to the Telephone Advisory Traveler Information System in the San Francisco Bay Area: Based on TravInfo Caller Survey Wave 1

This paper presents the findings of a survey conducted among callers of a San Francisco Bay Area telephone information service. A Bay Area traveler information system, TravInfo, has been in operation since September 1996. In April 1997, a survey of TravInfo callers was conducted over a two-week period. The paper compares the call making and demographic characteristics of those who asked for traffic information and of those who asked for transit information. Changes in travel behavior after the calls were made were also investigated. The key findings of the study were that the people who called for traffic or transit information were satisfied with the service. About one-third of the people who made a trip after calling TravInfo modified their travel behavior, of which the majority took an alternate route or changed their departure time. There was no significant difference between the call making characteristics and the demographic profiles. A greater proportion of repeat TravInfo customers consisted of people who drive their own vehicles and check on traffic conditions than of those who were inquiring about transit information.


  • English

Media Info

  • Media Type: Digital/other
  • Pagination: 36p
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 01393122
  • Record Type: Publication
  • Source Agency: ARRB
  • Report/Paper Numbers: UCB-ITS-PWP-2000-8
  • Created Date: Aug 23 2012 9:19AM