Building a weekly time use survey from a one day OD survey

Although an origin destination (OD) survey is designed to describe in detail the travel pattern in a particular period, the information collected allows recovering, with some level of aggregation, a description of time use of the individuals observed, through the declared trip purpose. The objective of this work is to obtain from an OD survey a database with the necessary information to calibrate the time use-mode choice system. We explore that possibility for the Santiago 2001 OD survey (Ortuzar et al, 2003) that has more than 12,000 households sampled randomly from the population, each observed during a whole day (travel diaries). First we analyze the available information and identify the possible ways to build adequate descriptions of the individuals' time assignment to different activities. We also analyze the sociodemographic characteristics of the sample, which could be used as segmentation variables and to link observations. And finally we propose and apply a method to build weekly observations from the single day data.


  • English

Media Info

  • Pagination: 12p
  • Monograph Title: Modelling and prospects of the audience measurement for outdoor advertising based on data collection using GPS devices (electronic passive measurement system)

Subject/Index Terms

Filing Info

  • Accession Number: 01385575
  • Record Type: Publication
  • Source Agency: ARRB
  • Files: ATRI
  • Created Date: Aug 22 2012 7:01PM