MODIFYING NEGLIGENT DRIVING BEHAVIOR: EVALUATION OF SELECTED DRIVER IMPROVEMENT TECHNIQUES

A TOTAL OF 15,290 CALIFORNIA DRIVERS WHO MET SPECIFIC CRITERIA WERE SELECTED AS SUBJECTS IN A RESEARCH PROJECT TO EVALUATE SEVERAL DRIVER IMPROVEMENT TECHNIQUES. AFTER SELECTION, SUBJECTS WERE RANDOMLY ASSIGNED TO ONE OF THE FOLLOWING TREATMENTS: CONTROL GROUP, WARNING LETTER (WL), SUBJECT INTERACTION MEETING (SIM), LEADER INTERACTION MEETING (LIM), GROUP EDUCATIONAL MEETING (GEM), DRIVER IMPROVEMENT MEETING (DIM), GROUP ADMINISTRATIVE REVIEW (GAR), REGULAR INDIVIDUAL HEARING (RIH), EXPERIMENTAL INDIVIDUAL HEARING (EIH). WHEN THE RECORDS FOR MALES AND FEMALES WERE COMBINED, ONLY THE GROUP SCHEDULED FOR GEM'S HAD A COLLISION RATE THAT WAS SIGNIFICANTLY LOWER THAN THE CONTROL GROUP. A SEPARATE ANALYSIS OF SUBJECTS WHO APPEARED FOR GROUP MEETING DEMONSTRATED THE SUPERIORITY OF THE GEM AMONG THE GROUP MEETING TREATMENTS. /AUTHOR/

• Supplemental Notes:
  • Res Rept No 36, 57 PP
• Corporate Authors:

  California Department of Motor Vehicles

  P.O. Box 11828, 2415 1st Avenue
  Sacramento, CA  United States  95813
• Authors:
  • Marsh, W C
• Publication Date: 1971-3

Subject/Index Terms

• TRT Terms: Drivers; Education; Improvements; Lettering; Negligence
• Old TRIS Terms: Letters
• Subject Areas: Highways; Safety and Human Factors; Security and Emergencies;

Filing Info

• Accession Number: 00223592
• Record Type: Publication
• Files: TRIS, STATEDOT
• Created Date: Oct 3 1971 12:00AM