THE DENVER AREA DRINKING-DRIVING SURVEY, 1971

THE REPORT SUMMARIZES THE RESULTS OF A HOUSEHOLD INTERVIEW WITH 504 PERSONS OF DRIVING AGE IN DENVER AND ITS SUBURBS. CONTENT AREAS OF THE SURVEY INCLUDE GENERAL KNOWLEDGE AND ATTITUDES ABOUT HIGHWAY SAFETY FACTORS; KNOWLEDGE OF THE RELATIONSHIP BETWEEN CONSUMPTION OF VARIOUS QUANTITIES OF ALCOHOL AND DRIVING IMPAIRMENT; WILLINGNESS TO SUPPORT AN ALCOHOL COUNTERMEASURES PROGRAM; AWARENESS OF MEDIA MESSAGES ON DRINKING AND DRIVING; AWARENESS OF THE DENVER ALCOHOL COUNTERMEASURES PROGRAM; OWN BEHAVIOR IN REGARD TO DRINKING PATTERNS, DRIVING EXPERIENCE, AND DRIVING AFTER DRINKING. THE SURVEY WAS CARRIED OUT IN ORDER TO OBTAIN BASELINE INFORMATION USEFUL TO THE DEVELOPMENT AND EVALUATION OF THE PUBLIC INFORMATION COMPONENT OF THE THREE-YEAR DEMONSTRATION DENVER ALCOHOL SAFETY PROGRAM. /AUTHOR/

• Corporate Authors:

  University of Michigan, Ann Arbor

  Highway Safety Research Institute
  Ann Arbor, MI  United States 
• Authors:
  • Wolfe, A C
• Publication Date: 1971-9

Media Info

• Pagination: 136 p.

Subject/Index Terms

• TRT Terms: Data collection; Drunk driving; Public opinion; Surveys
• Old TRIS Terms: Driver investigation; Media
• Subject Areas: Highways; Safety and Human Factors; Society;

Filing Info

• Accession Number: 00221971
• Record Type: Publication
• Source Agency: National Technical Information Service
• Report/Paper Numbers: Final Rept
• Files: TRIS
• Created Date: Aug 15 1973 12:00AM