Alitalia - The failure of a national carrier
The paper examines the case of Alitalia, Italy's former flag carrier, as a case of a state-managed failure. The history of the airline is characterized by a continuous decline in its competitive position since the progressive liberalization of the European aviation market. The root cause of this decline lies in the carrier being mainly used as a political tool rather than operating as a competitive firm. In a liberalized market this doomed Alitalia to failure, which was artificially delayed by numerous state financial and regulatory interventions. The paper starts with a historical overview of the most important events in recent Alitalia history. Thereafter the main causes of the airline's weak competitive position relative to other European carriers are analyzed. The authors argue that the underlying causes of the decline were continuous political protection, lack of strategic views in favor of short-term objectives, and poor managerial decisions.
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Availability:
- Find a library where document is available. Order URL: http://worldcat.org/oclc/31005945
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Supplemental Notes:
- Abstract reprinted with permission from Elsevier.
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Authors:
- Beria, Paolo
- Niemeier, Hans-Martin
- Frohlich, Karsten
- Publication Date: 2011-7
Language
- English
Media Info
- Media Type: Print
- Features: Bibliography; Figures; References; Tables;
- Pagination: pp 215-220
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Serial:
- Journal of Air Transport Management
- Volume: 17
- Issue Number: 4
- Publisher: Elsevier
- ISSN: 0969-6997
- Serial URL: http://www.sciencedirect.com/science/journal/09696997
Subject/Index Terms
- TRT Terms: Competition; Governments; Management; Markets; Politics; Strategic planning
- Identifier Terms: Alitalia
- Uncontrolled Terms: Aviation management; Competitive positioning; Flag carriers; Interventions
- Geographic Terms: Europe; Italy
- Subject Areas: Administration and Management; Aviation; Planning and Forecasting;
Filing Info
- Accession Number: 01340537
- Record Type: Publication
- Files: TRIS
- Created Date: May 19 2011 9:00AM