USE OF STRATEGIC PLANNING BY A SHIPPER/RECEIVER

For several years Quaker Oats Distribution Department has generated a three year plan for Distribution activities of Quaker's U.S. Grocery Products. It is, at this time, putting together an update for fiscal years 1985-87. In it is described for senior management and the several divisions and marketing areas of the Company, basic assumptions, objectives and strategies of the Distribution Department. It is organized according to the major elements of Distribution, i.e., Transportation, Operations, Inventory Control and Planning and Research. This three year plan is intended to identify objectives and strategies which will be employed to provide required distribution services efficiently and economically.

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  • Supplemental Notes:
    • Transportation Research Circular N294, Strategic Planning for Freight: Issues and Research Needs. Distribution, posting, or copying of this PDF is strictly prohibited without written permission of the Transportation Research Board of the National Academy of Sciences. Unless otherwise indicated, all materials in this PDF are copyrighted by the National Academy of Sciences. Copyright © National Academy of Sciences. All rights reserved.
  • Corporate Authors:

    Transportation Research Board

    500 Fifth Street, NW
    Washington, DC  United States  20001
  • Authors:
    • Mann, J R
  • Publication Date: 1985-9

Media Info

  • Media Type: Digital/other
  • Pagination: p. 10-15
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00451425
  • Record Type: Publication
  • Files: TRIS, TRB
  • Created Date: Aug 27 2004 9:58PM