Commuters’ Choice-Behavior with Rewards for Avoiding Peak-Hour Driving
This paper’s focus is on the behavioral impacts of rewards for avoiding rush-hour driving during the course of the ‘Spitsmijden’ project, a 13 week field study conducted in the Netherlands. Discrete choice models for departure time and mode choice were estimated using panel mixed logit suitable for accommodating repeated responses. The results suggest that rewards can be an effective measure in changing commuting behavior. Specifically rewards reduce the shares of rush-hour driving, shift to earlier and later driving times and increase the shares of public transport, bike and working from home. However, other factors such as available information, experience, situational factors, supportive measures and even the weather can influence the behavioral impacts of the reward. These are important to account for during policy implementation.
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Corporate Authors:
500 Fifth Street, NW
Washington, DC United States 20001 -
Authors:
- Ben-Elia, Eran
- Ettema, Dick
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Conference:
- Transportation Research Board 89th Annual Meeting
- Location: Washington DC, United States
- Date: 2010-1-10 to 2010-1-14
- Date: 2010
Language
- English
Media Info
- Media Type: DVD
- Features: References; Tables;
- Pagination: 18p
- Monograph Title: TRB 89th Annual Meeting Compendium of Papers DVD
Subject/Index Terms
- TRT Terms: Bicycle travel; Commuters; Mode choice; Peak hour traffic; Public transit; Route choice; Telecommuting; Travel behavior; Travel surveys
- Uncontrolled Terms: Discrete choice models
- Subject Areas: Highways; Planning and Forecasting; I72: Traffic and Transport Planning;
Filing Info
- Accession Number: 01155023
- Record Type: Publication
- Report/Paper Numbers: 10-1614
- Files: TRIS, TRB
- Created Date: Apr 21 2010 1:56PM