COMPARING LOW-COSTS' OPERATIONS: LOW-COST REVENUE MANAGEMENT -- EASYJET V. RYANAIR

SUBTITLE: AS THE LOW-COST AIRLINES ARE ACHIEVING THEIR STATUS OF THE DRIVING FORCE IN THE AIR TRANSPORT INDUSTRY IN MORE AND MORE REGIONS, THEIR OPERATIONS COME UNDER SCRUTINY NOT ONLY BY THEIR COMPETITORS BUT ACADEMICS AS WELL. THE AWARD-WINNING THESIS BY CRANFIELD UNIVERSITY STUDENT HAMOOD ALAM EXAMINES THE REVENUE MANAGEMENT SYSTEMS OF EASYJET AND RYANAIR.

Language

  • English

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Filing Info

  • Accession Number: 00949958
  • Record Type: Publication
  • Source Agency: Northwestern University, Evanston
  • Files: TLIB
  • Created Date: Jul 7 2003 12:00AM