GENERATORS OF VALUE: THOUGHTS ON MARKETING THE INDUSTRY

SUBTITLE: "OUR COMPANIES AREN'T IN THE BUSINESS OF JUST COST REDUCTION: WE ARE BUILDERS OF CORPORATE VALUE."

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Supplemental Notes:
  • TRANSPORT TOPICS, NO. 3280 (JUNE 15, 1998), P. 18-19: ILL.
• Authors:
  • KAUFMAN, DEREK
• Publication Date: 1998-6-15

Language

• English

Media Info

• Serial:
  • Transport Topics
  • Publisher: American Trucking Associations
  • ISSN: 0041-1558
  • Serial URL: http://www.TTnews.com

Subject/Index Terms

• TRT Terms: Public relations; Trucking
• Subject Areas: Freight Transportation; Motor Carriers;

Filing Info

• Accession Number: 00885938
• Record Type: Publication
• Source Agency: Northwestern University, Evanston
• Files: TLIB
• Created Date: Jul 9 1998 12:00AM